The Word looks simple, but in implementing
will get to know the heat. Most of the startups and sometimes well rooted
companies too will flop due to this, we know that this has to change in future
then why do most of us prepares a strategy which is not flexible?
Let me
introduce the word strategic Management in detailed.
“Strategic Management is the approach
to identify the risks in business and measuring the deviations to the standards
for to increase the greater quality in producing the result or achieving the
success according to the vision”.
It is very easy to manage strategically
in day to day life or activities but when it comes to an organization the view
has to be different, something like eagles view. We do analyze the variable
factors of external and internal in Organization but it is for to prepare a
long term strategy which leads according to the Company vision.
While preparing a STRATEGY we need to
evaluate by keeping all the factors (External & Internal) in mind, it should
not be like going for a change in strategy within a year once it is implemented
- due to change in few variable factors. It brings lack of trust in customers
as well as share holders. Before you go for a change in existing strategy in a
company, it is necessary to communicate with shareholders and employees.
because a CHANGE has to understand not only by top management but everyone in
the organization and this kind of communication makes employees drive towards
the Vision of the company.
Strategic Management includes
everything from planning to Measurement and Evaluation. So it depends on how we
understand the scenario and acting according to the situation. Every decision
made in an organization should do by strategic thinking. Taking a right
decision at the right time may survive you present, but if you neglect in
estimating the future changes then that today’s right decision may collapse you
tomorrows future.
For professionals it is very simple
article, but these basic things will helpful for the people who are going the
practice strategic management (Beginners).
- LaLi-
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